The Rising Value of Creativity in the Age of AI
- Gabriella J
- Mar 19, 2024
- 2 min read
Updated: May 22, 2024

Creators around the world have been eagerly anticipating this moment. As technology advances, especially with the daily integrations of AI, the most important thing to possess is a creative mind. Why? Because an idea is the only thing left that machines can't come up with. It's a scary thought that many of the manual jobs we rely on today, from copywriting to coding, could vanish within the next decade. However, this also means that the demand for creativity is set to soar, making it crucial for everyone to start developing and strengthening their creative muscle.
Here are three ways to begin this creative journey:
1. Find a New Creative Hobby
Start with a creative hobby that has nothing to do with your work. It could be painting, pottery, embroidery, or music. Immersing yourself in a routine creative pastime begins to exercise your creative muscle. These activities allow you to explore new ways of thinking and expression without the pressure of work-related outcomes. They also help to rejuvenate your mind, offering fresh perspectives that can inspire your professional life.
2. Consume Quality Art
Dive into the vast world of quality art. Look through history and discover what humans have considered beautiful for ages. Whether it's classic literature, timeless paintings, or iconic music, start ingesting as much of it as possible. This not only enriches your understanding of creativity but also sparks inspiration. Observing the mastery of great artists can provide valuable insights into the creative process and stimulate your own innovative ideas.
3. Start Making Stuff
Finally, start creating. Move beyond hobbyist projects and take on challenges with real stakes and risks. Don’t be afraid of failing; failure is an essential part of the creative process. It’s through trial and error that we often discover our most profound ideas. When you push your boundaries and embrace the possibility of failure, you learn and grow, ultimately becoming more adept at thinking creatively.
In conclusion, while the rise of AI might render many traditional jobs obsolete, it also amplifies the need for human creativity. By finding a new creative hobby, consuming quality art, and actively making things with real stakes, you can strengthen your creative muscle. The future belongs to those who can blend their unique creative insights with the power of technology, driving innovation in ways that machines alone cannot achieve.
(The concepts in this article are Gabriella's, brought to life with the assistance of AI.)
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